One of Romania’s leading ceramic brick and clay roof tile producers.
Established in 1967 as a state entity and privatized in 1994, Ceramica is the second largest brick producer and one of the leading masonry producers in Romania. The company serves the Romanian construction industry with a wide product portfolio consisting of hollow bricks, paving bricks, façade and decorative products in various colors and dimensions.
At the time of Advent’s investment in 2007, Ceramica was producing some 450 tons of bricks and 50 tons of roof tiles per day.
During our ownership, we worked alongside the management team to develop Ceramica into the strong No. 2 player in the Romanian market, increasing market share from 6% in 2008 to 20% in 2014, and to expand into Moldova and Ukraine. Ceramica has established itself as a market leader by expanding its product range, improving its production capacity and increasing the volume of its exports to neighbouring countries.
In July 2014, Advent completed the sale of Ceramica to ADM Capital, with the company well-positioned to accelerate its expansion and lead market consolidation in the region.